Ramsey Email Newsletter

Every Sunday morning Ramsey Solutions sends a weekly email newsletter to a list of 1.3 million subscribers. The goal of the newsletter is to educate new and returning users on Ramsey’s way of thinking.

I designed the majority of sends from 2018 to 2020. In 2021 I started leading the design direction.

Over the course of the last four years our team has significantly overhauled the design of the newsletter’s template. We stripped away all the unnecessary elements and streamlined the creation, in order to create a newsletter that was as effective and efficient as possible. With the updated template and moving it into Figma we were able to cut the creation time in half.

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The Great Migration